The ability to ‘Like’ was added to Facebook in 2009, it was a great feature that enable more interaction from users but it was also very limited in application. In this episode Todd talks about why a dislike button was not the answer.

Show notes

A short history of disliking things on Facebook

Most downvoted threads on Reddit

Most disliked videos on youtube

Nonfiction Brandversity

Nonfiction Brandversity Facebook Group